LVGI

Branding a venture group

 

Overview

LVGI was a client of JOOC Media. They are a venture capital group focused on helping startups in their local area.

 

Role	Mission	Timeline
Branding and marketing collateral design	Create a brand for LVGI that will communicate trust and legitimacy	Oct 2018 - Jan 2019

 

 

New brand and collateral

 

Existing issues

LVGI was just starting out and had no branding to speak of.

 

Solution

I worked alongside the owners of LVGI to create a brand and logo based on the infinite symbol. I also made a flat, simplified version of the logo for printing purposed. Other marketing collateral was also included, such as letterheads, business cards, fliers, etc.